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We work hard to bring stylish, unique western and cowgirl chic styles to you.
NEW! Just In!
Men's Ariat Pro Series Meir Classic Fit Shirt
$ 61.95
Overview Our Pro Series™ shirts give you the freedom to move without ever losing that crisp, clean look. Breathable, durable and packed with technical features, they can handle anything you put them through. Features Greater Arm Mobility for freedom of movement Moisture Movement Technology™ helps keep you dry Sun Protection Fabric™ gives you UV ...
Men's Ariat VentTEK Outbound Classic Fit Shirt
$ 58.95
Overview Designed to keep you comfortable and protected, the VentTEK™ Outbound features a breathable mesh panel along the back so you stay cool. This solid performance shirt also wicks away moisture, fights odor, and includes features like a hidden sunglass cloth and easy Velcro® closure pockets. AriatTEK® Heat Series technology keeps you cool w...
Boy's Ariat Merrick Classic Fit Shirt
$ 42.95
Overview Our casual shirts stand up to serious wear and look good doing it. Combining classic styling, rugged comfort and quality construction, they’re an all-day, everyday staple. Features Greater Arm Mobility for freedom of movement Classic button-down Size & Fit Materials 100% Cotton
Boy's Ariat Pro Series Meir Classic Fit Shirt
$ 42.95
Overview Our Pro Series™ shirts give you the freedom to move without ever losing that crisp, clean look. Breathable, durable and packed with technical features, they can handle anything you put them through. Features Greater Arm Mobility for freedom of movement Moisture Movement Technology™ helps keep you dry Sun Protection Fabric™ gives you UV ...
Boy's Ariat Rodeo Skull T-Shirt
$ 19.98
Perfect for future rodeo stars, this soft, comfy tee will be an instant favorite. You'll love how durable it is; he'll love the cool skull graphic. Features 4.3 oz cotton/polyester blend Materials Imported
Men's Ariat Mountain Flag T-Shirt
$ 29.98
Show your love of Ariat® and of country in this soft, wear-every-day tee. Perfectly fitted (not too tight, not too boxy), it features a patriotic mountain scene across the back. Features 4.3 oz cotton/polyester blend Materials Imported
Women's Ariat Hula Girl Western Aloha T-Shirt
$ 39.98
With colorful graphics that pay homage to the paniolo—or Hawaiian cowboy— this easy everyday tee was designed in collaboration with Western Aloha. The hand-drawn art nods to the island's authentic mix of outdoor, western, and Hawaiian cultures. Size & Fit Relaxed fit Materials 95% Cotton, 5% Spandex Super-soft jersey Imported
Women's Ariat Surfing Longhorn Hoodie
$ 49.98
This pullover hoodie-style shirt is crafted from a super-smooth and comfy cotton-blend jersey knit. Standout details include cover-stitch detailing down the sleeves and whipstitched trim 'round the hood. Cotton/poly jersey Whipstitch detail around hood Contrast coverstitch detail Curved hem Imported
Boy's Ariat Harter Retro Fit Shirt
$ 49.95
Retro Fit Plaid Snap front Double Snap Pocket
Women's Ariat High Rise Laser Stripe Wide Leg
$ 89.95
Overview Turn heads in the arena or around town. This high-rise trouser has a unique high-low look thanks to laser-treated denim. Square front pockets and classic hem tie the whole look together. Features 10.75 oz denim Waistband that won't gap A seat that won't sag Size & Fit Fitted through the hip High rise Wide leg Materials 82% Cotton, 1...
Women's Ariat Flower Cow T-Shirt
$ 34.95
Overview A little flower cow, a lot of smiles. This soft V-neck tee is great dressed up with denim shorts and boots, or covered in dust at the barn. Size & Fit Relaxed fit Materials 100% Cotton Soft jersey fabric
Women's Ariat Small Town Graphic
$ 32.95
Overview Made from soft jersey fabric, this comfy tee puts a western-inspired spin on the classic American flag graphic. Materials 100% Cotton Soft jersey fabric
Women's Ariat Slim Trouser Noelle Wide Leg Jean
$ 84.95
Overview If you're looking for a more streamlined look, this easy-wearing, medium wash trouser is a little more fitted through the thigh and knee. Great with sneakers or stacked over boots, with beautiful golden stitching you can dress up or down. Features 10.75 oz denim A seat that won't sag Waistband that won't gap Size & Fit Slim through ...
Women's Ariat R.E.A.L. Perfect Rise Brianna Boot Cut Jean
$ 84.95
Overview This easy, everyday boot cut jean pairs our bestselling rise with your favorite denim. With bright white stitching and laser details on the back pocket, it goes backgate to bar without missing a beat. Features 10.75 oz denim A seat that won't sag Waistband that won't gap Size & Fit Slim through hip and thigh Perfect rise Boot cut Ma...
Girl's Ariat R.E.A.L. Brianna Boot Cut Jean
$ 62.95
Overview Dressed up for school or covered in dust at the barn, this everyday jean goes with just about everything. Bright white stitching throughout adds a fun pop to every outfit. Features 9.75 oz denim A seat that won't sag Waistband that won't gap Size & Fit Slim fitting through thigh Boot cut Materials 93% Cotton, 5% Polyester, 2% Spande
Women's Ariat VentTEK Stretch Shirt
$ 58.95
Overview Wear-tested and ready to ride, this button-front shirt features VentTEK™ side panels for air flow and moisture-wicking technology. Features AriatTEK® Heat Series technology keeps you cool when the competition heats up Greater Arm Mobility seam construction for maximum range of motion Moisture Movement Technology™ wicks moisture away fro...
Women's Ariat Posser Short Sleeve Tee Buckhorn Heather
$ 29.95
Ariat 10045450 Womens Cowboy Posser Short Sleeve Tee Buckhorn Heather - Super soft and ultra comfy, this is the tee you’ll reach for every day. With an eye-catching graphic, it stands out in a sea of basics. Design On Back 52% Cotton / 48% Polyester Short Sleeve Crew Neck Color: Buckhorn Heather (Gold) Style # 10045450
Women's Ariat Cowhide Short Sleeve Tee - Charcoal Heather
$ 29.95
Ariat Women's Cowhide Short Sleeve Tee in Charcoal Heather Short sleeve Crew neck "Ariat" in cowhide font screenprinted on the front 52% Cotton/ 48% Polyester Color: Charcoal Heather
Men's Ariat Short Sleeve All Over Print Polo Shirt in Monaco Blue
$ 52.95
Features: Self fabric collar FreshTEK odor resistance ClimateTEK cooling technology Sun Protection Fabric UPF 50
Men's AriatTEK Aerial Grey Short Sleeve Polo Shirt
$ 44.95
Ariat's best-selling performance polo combines comfort technology and casual style for a shirt you'll wear day in and day out. Whether you're working outside or spending a hot day at the ballpark, it wicks away sweat and protects against UV rays to keep you cool and dry.
Women's Ariat VentTEK Antonia Aztec Print Short Sleeve Shirt
$ 64.95
Breathable TEK woven fabrication, built-in sun protection and moisture wicking technology makes this stylish button-front shirt a hot-weather winner. It also features an underarm gusset for ease of movement, handy zippered chest pockets and a hidden sunglasses cloth. AriatTEK® Heat Series technology keeps you cool when the competition heats up V...
Women's Ariat Fly High T-Shirt
$ 34.95
Overview Fly high in this easy everyday tee. Its soft jersey fabric keeps you comfy whether you're running errands, doing chores, or hanging out with friends. Size & Fit Relaxed fit Materials 100% Cotton Soft jersey fabric
Girl's Ariat Ariat Groovy Tee
$ 19.95
Overview Add a little farm flair to her everyday look with this classic tee. Its soft jersey fabric keeps her comfy from school time to horse time to bedtime. Features Screen printed graphic Size & Fit Classic fit Materials 60% Cotton, 40% Polyester Soft cotton/polyester blend
Boy's Ariat B4 Relaxed Graysill Boot Cut Jean
$ 62.95
Overview The comfortable, durable jeans we're known for—in their perfect size. This loose-fitting pair is made for riding, playing, or just running around in. Features 12 oz denim No-rub comfort inseam Anchored belt loops Adjustable waistband Heavy-duty zippers and hardware Extra deep front pockets Size & Fit Relaxed through waist, hip and t...
Men's Ariat Pro Series Francis Classic Fit Snap Front Shirt
Men's Western Long Sleeve Shirts
Men's Ariat Pro Series Francis Classic Fit Snap Front Shirt
$ 64.95
Claret Plaid Long Sleeve Pro Series Francis Classic Fit Snap Front Shirt. Spread Collar Two Snap Flap Pockets Extra Length for Tucking Breathable Mesh yoke Taped Placket Sun Protection Fabric Moisture Movement Technology Greater Arm Mobility 85% Cotton, 15% Recycled Polyester
Men's Ariat Rebar M4 Relaxed DuraStretch Basic Stackable Straight Leg Jean
$ 57.95
Overview Our most popular work jeans. Twice as durable with just the right amount of stretch, they're relaxed through the thighs, seat and waist, with a straight leg that stacks nicely over your favorite boots. Features ToughMax™ fibers provide flexibility with 2X more durability Knife pocket Size & Fit "Relaxed through waist, hip and thigh"...
Boy's Ariat B5 Slim Hansen Straight Jean
$ 62.95
Overview The comfortable, durable jeans we're known for—in their perfect size. This loose-fitting pair is made for riding, playing, or just running around in. Features 12 oz denim No-rub comfort inseam Anchored belt loops Adjustable waistband Heavy-duty zippers and hardware Extra deep front pockets Size & Fit Slim through seat and thigh Sits...
Girl's Ariat R.E.A.L. Hallie Flare Jean
$ 62.95
Overview The stretch and durability you need in the saddle, in a versatile flare silhouette you can dress up for a night out. Plus, the subtle "A" stitched on the back pocket lets you show off your love of Ariat® wherever you go. Features 9.75 oz denim A seat that won't sag Waistband that won't gap Size & Fit Slim through hip and thigh Flare...
Girl's Ariat Santa Fe Shirt
$ 44.95
Overview Rodeo grounds to summer country concerts, this snap-down shirt is a young rider fave. The allover print nods to dreamy desert styling, while also layering easily over her go-to tee or tank when she's out of the saddle. Features Western style yoke Snap front Materials 96% Cotton, 4% Spandex Printed poplin fabric
Women's Ariat Wrinkle Resist Kirby Stretch Shirt
$ 58.95
Overview Wear-tested by riders, R.E.A.L.™ apparel incorporates performance features and fabrics for exceptional fit, durability and style. With every Kirby Shirt comes quality construction, freedom of movement and eye-catching good looks. Features Greater Arm Mobility for freedom of movement Taped button placket and neck seam Chest pocket and ...
Women's Ariat Dixon Low Heel Western Boot
$ 199.95
Overview Our low-heel Dixon has the same chic cutout, intricate stitching, and fashion-forward toe as the original—but comes with an even more wearable heel for added comfort and versatility. It'll quickly become your everyday go-to. Features ATS® technology provides ergonomic support on uneven terrain Hand-nailed Veg Tan leather sole Resoleabl...
Men's Ariat Hilo Stretch
$ 79.95
Overview A cool update to our best-selling Hilo. This version features the same cushy comfort and easy slip-on silhouette—but comes with a cooling, moisture-wicking lining for the summer months. Features 360 degrees of cooling for all over temperature regulation Knit upper High tech cooling lining Easy slip-on style Materials Knit upper High t...
Men's Ariat Hilo BROWN BOMBER
$ 89.95
Overview Super-soft leather meets our super-comfy Hilo. Set on our cushiest platform, it has the same laid-back vibe and easy slip-on style as the original. In other words, it'll be your keep-by-the-door, wear-everyday-for-everything shoe. Features Open cell cushioning insole FLX Foam™ sole has a light, springy feel that cushions each step Elas...
Men's Ariat Hilo HEATHER GREY
$ 79.95
Overview Our fan-favorite Hilo—now even cushier. Super lightweight, super comfy, but also plenty durable, it's as suited for the rodeo as it is for desert campfires. Just slip on and go. Features Open cell cushioning insole FLX Foam™ sole has a light, springy feel that cushions each step Elasticized laces Size & Fit 3" shaft height Flat, n...
Women's Ariat Prairie Tunic
$ 54.95
Overview This simple tunic may have fun feminine details, but it's easy to wear with just about anything. Intricate embroidery and stretchy smocking along the sleeves and neckline put a classic western-inspired finish on any outfit. Features Smocked sleeve and neckline with contrast stitching detail Materials 68% Modal, 32% Polyester Jersey fa...
Women's Ariat Picture Perfect Duster
$ 54.95
Overview One part serape, one part southwestern kimono, the Picture Perfect Duster will soon be in your daily rotation. Great for pulling on over tees, dresses, and simple tops, it has front pockets to help keep your essentials close. Features Open front Side hem slits Front patch pockets Materials 100% Modal Printed modal fabric
Men's Ariat Pro Series Alec Classic Fit Shirt
$ 57.95
Overview Our Pro Series™ shirts give you the freedom to move without ever losing that crisp, clean look. Breathable, durable and packed with technical features, they can handle anything you put them through. Features Greater Arm Mobility for freedom of movement Moisture Movement Technology™ helps keep you dry Sun Protection Fabric™ gives you UV...
Girl's Ariat Go Ariat Tee
$ 27.95
Overview Classic comfort. Bold Ariat® style. This easy everyday baseball tee lets her rep her favorite brand in the comfort of soft jersey fabric. Features Screen print graphic Contrast sleeves and neck Materials 95% Cotton, 5% Spandex Cotton/spandex
Girl's Ariat Caballo Tee
$ 27.95
Overview With its soft jersey fabric, this easy everyday tee keeps her comfy wherever she goes. The horse graphic on the front adds a little cowgirl flavor to any outfit. Materials 100% Cotton Cotton jersey
Men's Ariat Adrian Classic Fit Long Sleeve Shirt
$ 64.95
Overview Our casual shirts stand up to serious wear and look good doing it. Combining classic styling, rugged comfort and quality construction, they’re an all-day, everyday staple. Features Greater Arm Mobility for freedom of movement Snap front with triple-snap cuffs Size & Fit Classic fit with extra length for tuck...
Girl's Ariat Trouser Mid Rise Stretch Ella Wide Leg Jean
$ 62.98
For school time, horse time, or just plain hang time, this denim is designed to go anywhere she goes. Slim fitting through thighs Boot cut with trouser styling 9.75 oz ring-spun performance stretch denim Dark wash with whiskers, hand sanding and fashion back pocket Five pocket styling 93% cotton, 5% poly, 2% spandex Imported
Women's Ariat Mid Rise Camila Trouser Jean
$ 84.95
Need a true standout jean for festive events and rodeo nights? Look no further. This versatile trouser really pops thanks to metallic "firecracker" stitching on the back pockets. Perfect with everything from your go-to performance top to a tucked-in tee. A seat that won't sag Waistband that won't gap
Women's Ariat Perfect Rise Milli Trouser Jean
$ 84.95
Need a true standout jean for festive events and rodeo nights? Look no further. This versatile trouser really pops thanks to metallic "firecracker" stitching on the back pockets. Perfect with everything from your go-to performance top to a tucked-in tee. A seat that won't sag Waistband that won't gap
Women's Ariat Trouser Mid Rise Stretch Entwined Wide Leg Jean
$ 74.95
Rider tested, style approved. Our super-comfortable p its shape and flatters yours. The trouser silhouette gives you legs for days, while the fashion-forward stitching keeps all eyes on you. A seat that won't sag Waistband that won't gap
Men's Ariat M5 Straight Dennis Straight Jean
$ 85.98
Ruggedly handsome and supremely comfortable, these jeans are ready for wherever the day (or night) takes you. Our straight leg M5 is fitted through the seat and thigh for a modern yet classic look. No-rub comfort inseam Anchored belt loops Heavy-duty zippers and hardware Extra deep front pockets
Men's Ariat M4 Relaxed Derek Boot Cut Jean
$ 85.98
A modern take on a classic style. Comfortable and durable, our boot-cut M4 is relaxed through the waist, hip and thigh for a fit that looks good on everyone. No-rub comfort inseam Anchored belt loops Heavy-duty zippers and hardware Extra deep front pockets
Men's Ariat M4 Relaxed Handley Boot Cut
$ 85.98
A modern take on a classic style. Comfortable and durable, our boot-cut M4 is relaxed through the hip and thigh for a fit that looks good on everyone. 12 oz denim No-rub comfort inseam Anchored belt loops Heavy-duty zippers and hardware Extra deep front pockets
Girl's Ariat "Hey Corgeous" Long Sleeve Raglan Tee
$ 34.98
This Cruel girl's tee has a cute corgi dressed in a cowgirl hat and a sparkly blue wild rag. Rust long sleeves, white body, crew neck style, and a curved hem. 100% Cotton